The Fulham Road restaurant was the first in the chain for Pizza Express. The brief set out at the initial stage was to refresh the interior by creating a modern contemporary look without compromising the original 60’s feel. Attention to lighting, colour and functionality successfully created a feel good environment.
The pop art design on the back wall was how the restaurant used to look. The original artist was commissioned to produce the same target colours more than 40 years since its original concept. This restaurant was at the centre of the 1960's culture along the Fulham road, band such as the Rolling Stone were known to have played in the basement and Mary Quants studio used to be located above the restaurant. This history was quite an important starting point for us in reflecting the 1960’s fell within the design.